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Any business must have a consistent stream of new leads in order to grow. Many focus on lead generation for a few months, stop when they acquire new customers, then re-start when the work dries up! Sound familiar? This peak and trough pattern fails to build growth because the marketing isn’t consistent. I’ve established that many businesses . . . → Read More: Referrals – My Conclusions We’ve established from the previous post that there is much more potential in referrals than most business owners realise. However aside from thinking laterally, or in some cases at all, about how many referrals you could get there may be other factors limiting the potential of your referral strategy. When it comes to the moment of . . . → Read More: 3 Factors That May Be Stopping You From Asking For Referrals So it’s clear that asking for referrals makes sense for any business, but are you maximising the potential of referrals? In most cases the answer is a definite no, so here’s my outline for how to change that… How to improve results from your referral strategy Many business owners protest that they never have the number of leads they need. There are many reasons why they’ve not been able to improve this: · High costs involved e.g. Advertising · Time and effort required e.g. Trade Shows, Networking, Strategic . . . → Read More: What’s the quickest way to generate new leads for your Business? |        Submit your site to the Hotvsnot.com web directory! Find sites like this in the Management Directory | |||
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