2 Social Media Mistakes You’re Probably Making And How To Solve Them

This week it’s the final instalment of the Social Media Marketing for SMEs series. I’m going to be discussing the 2 mistakes that you’re most likely to make when you first start with social media. I’m guilty of making both these mistakes myself to some extent at one time or another. Here goes…

Mistake #1 – Trying . . . → Read More: 2 Social Media Mistakes You’re Probably Making And How To Solve Them

The SME Social Media Marketing Guide For Dummies

In my last post I talked about why I thought social media was important for SMEs. There are a few key reasons why people haven’t taken the plunge, the main ones being: lack of knowledge, lack of time and lack of a clear strategy. I’ll address each of these in turn and give you some practical . . . → Read More: The SME Social Media Marketing Guide For Dummies

Should SMEs be using Social Media as part of my Marketing Strategy?

When I ask my clients and seminar attendees about social media I’m always surprised to hear how few have a proper social media strategy.

Many still believe social media is a fad and is not relevant to their particular industry. But with 60% of UK internet users on Facebook, it’s hard to think of a demographic it isn’t relevant . . . → Read More: Should SMEs be using Social Media as part of my Marketing Strategy?